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Marketing
Adidas Spent Nearly $1 Billion on World Cup Marketing. Can You Buy Lasting Brand Loyalty?
The sportswear giant invested heavily in the world's biggest soccer tournament and has since reported record quarterly results. But the real test is whether an expensive moment of cultural relevance can produce customers who stay long after the excitement fades.
By Social Storytellers Collective News Desk · October 21, 2026
Opinion
Black Poverty Is Falling. Why Are We Still Calling This Progress?
The latest Census figures offer encouraging news, but nearly 8 million Black Americans still live below the poverty line. At what point do we stop celebrating small improvements and confront…
By Bryson Davis · October 27, 2026
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The sportswear giant invested heavily in the world's biggest soccer tournament and has since reported record quarterly results. But the real test is whether an expensive moment of cultural relevance can produce customers who stay long after the excitement fades.
Nearly one-third of FamilyMart’s 16,000-plus Japanese stores are short-staffed. The company is changing dress rules, offering recruitment incentives and putting one of the world’s biggest pop stars behind the counter.